Like most web trends intended to increase “engagement” (nobody knows what this actually means), sticky bars are overused and poorly used. Kill ’em all with this bookmarklet.
If we don’t focus on the content the reader came for – if we continue to bombard and bamboozle our users with cluttered interfaces that satisfy stakeholder committees but frustrate the people who actually want to use our sites – our users will retaliate by removing our designs altogether. It’s the web.
In a post full of quote worthy paragraphs, he makes the case for bigger type, layouts that don’t train users to ignore ads, and what it used to mean to have a “personal site.”
I like it. It’s very Zeldman, but more than that, it’s interesting.
Since I find myself sometimes needing one, I decided to create a fresh, clean, screenshot of a Safari window at 1024×768, with an optional layer showing a 960-wide box, centered. I’ve removed any extras or plugins from the window.
Update: Extranaut Alistair Morton upgraded my version by making all of the text editable in Photoshop. The version for download has been updated accordingly. Thanks, Al!