Froot Loops: Now A “Smart Choice”

The New York Times reporting on a new pip appearing on cereals and other glop made by General Mills, Kellogg’s, etc. Here’s a great example of WHY we’re all so fucking fat:

She said the program was also influenced by research into consumer behavior. That research showed that, while shoppers wanted more information, they did not want to hear negative messages or feel their choices were being dictated to them.

Gee, do you think? Telling people that your cereal is going to contribute to their ever-growing man-tits won’t help sales? Incredible.

Phil’s Dry Rub Recipe For Pork Chops

I find using a teaspoon makes plenty of rub, which you can just mix in a tupperware dish and save for next time. It should go without saying that you need to dry your chops before applying.

  • 2 parts paprika
  • 1 part chili powder
  • 1 part brown sugar
  • 1 part salt
  • 1 part ground black pepper
  • 1 part ground cayenne pepper
  • 1 part cumin

Combine and mix thoroughly. Apply to chops about 15 minutes to 1 hour before cooking. Store in fridge for desired amount of time. Remove and grill, pan fry, or bake. Works well for steak, also.