[Derek Powazek takes SEO “professionals” out to the whoopin’ shed][link]. He’s right, but I fear he’s preaching to the choir. Check this action:
>Search Engine Optimization is not a legitimate form of marketing. It should not be undertaken by people with brains or souls. If someone charges you for SEO, you have been conned.
[link]: http://powazek.com/posts/2090 “Derek Powazek – Spammers, Evildoers, and Opportunists”